Appointments and Other Work Experience
University of Maryland, Robert H. Smith School of Business
Dean's Professor of Marketing, July 2018 - present
Co-Director of Smith Analytics Consortium, August 2016 - July 2022
Associate Dean of Master's Programs, December 2018 - January 2022
Professor of Marketing, August 2014 – July 2018
Director of MS in Marketing Analytics, August 2012 – December 2018
ADVANCE Professor, August 2014 - August 2015
Associate Professor of Marketing, August 2007 – August 2014
Assistant Professor of Marketing, July 2004 – July 2007
Amazon
Amazon Scholar, Alexa AI, January 2022-present
University of Texas at Austin, McCombs School of Business
Assistant Professor of Marketing, July 2000 – June 2004
A.C. Nielsen Company
Senior Associate, Analytic Services (Hackensack, NJ), 1993-1994
Associate Statistician, Advanced Analytical Technologies (Northbrook, IL), 1992-1993
Board Experience
Marketing Science Institute (MSI), 2015-present
Academic Trustee/Fellow
The Langley School, 2014-2020
Board of Trustees
Wharton Customer Analytics Initiative, 2011-2013
Advisory Board
NetConversion (acquired by aQuantive/Microsoft), 2000-2004
Advisory Board
Editorial Boards for:
Journal of Interactive Marketing
- Advisory Board, 2022-present
- Co-Editor, 2018-2021
- Editorial Board Member, 2005-2018
Journal of Marketing
- Editorial Board Member, 2006-present
- Area Editor, 2018
Marketing Science (2015-present)
International Journal of Research in Marketing (2014-2021)
Journal of Marketing Research (2013-2020)
